Though the economy is in decline, 133 franchise companies inspired strong franchisee satisfaction in results released recently by Franchise Business Review. This is the organization’s fifth consecutive year of conducting this study, researching more than 500 of today’s leading franchise brands representing 100,000-plus franchisees.
The top five winners in the large class (systems with 200 units or more) were Heaven’s Best, Home Instead Senior Care, Sotheby’s International Realty, Weed Man and Aaron’s Sales & Lease Ownership.
Home Instead Senior Care ranked best in the senior care category as well as second in large class!
Top winners say that franchisee satisfaction correlates with business success. “Our owners’ satisfaction is one of the most critical factors we consider to analyze our business to further invest in our network,” said Yoshino Nakajima, Chief Development Officer of Home Instead Senior Care, among the nation’s top non-medical home care and companionship companies, ranked first in this year’s senior care category as well as second in large class. “The survey provides us so much information on franchise support, training, initial visits, marketing and communication, and serves as a health index of our network,” she added.
For instance, Home Instead Senior Care received among its highest rankings – 4.5 of 5 – in the area of franchisee relationships. “Relationships are such an important part of our success and that carries over to our customers as well,” Nakajima added. “To us, it’s personal.”
Here at Home Instead Senior Care of Richmond and Northern Neck, we couldn’t be more satisfied. And we are very proud of this prestigious recognition as we’ve been a franchise owner since 1997. For more information about our CAREGiving services, simply call our Richmond home care office at 804.527.1100. We’d be glad to talk to you about your in home care and senior home care needs.











{ 1 comment… read it below or add one }
Excellent! Congrats on your award! Always so good to see a real franchising success story which helps to promote the benefits of franchising for the good of the industry
Joe